Kids Inspired Website Redesign (2023 - Present)
In (MONTH) of 2023, I was briefed to redesign the Kids Inspired website, which had not seen a major redesign since the despite going through a rebrand in 2020 and its growth of the business afterwards. Before taking on this project, I scoped and analysed the effectiveness and potential pitfalls of the old website, paying special attention to Kids Inspired’s long-term growth and goals.
I documented this process through Milanote, which allowed me to update and consult the client in real time.
Software used: Wix, Adobe Suite, Milanote
See Website
Before
Buggy UI
Poor overall functionality
Poor mobile compatibility
Inconsistent graphic identity
Poor SEO plan
After
Improved functionality
Smooth and consistent visual system
Structures implemented for ease of change in the case of future growth